/* BRAND */
:root {
  --ivory: #F4F0E8;
  --ivory-soft: #FBF8F2;
  --ink: #0E0C0A;
  --ink-2: #1A1612;
  --ink-soft: #2A2723;
  --rust: #C65A2E;
  --rust-soft: #E07746;
  --gold: #B8821A;
  --forest: #2E4634;
  --muted: #6B6560;
  --muted-light: #A8A39C;
  --hairline: #E5E0D6;
}
* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
body {
  background: var(--ivory);
  color: var(--ink);
  font-family: 'Inter', system-ui, -apple-system, sans-serif;
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  overflow-x: hidden;
}
img { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }

/* TYPOGRAPHY */
.serif, h1, h2, h3, .display { font-family: 'Instrument Serif', Georgia, serif; font-weight: 400; letter-spacing: -0.012em; }
h1 { font-size: clamp(60px, 9.5vw, 148px); line-height: 0.96; letter-spacing: -0.028em; }
h2 { font-size: clamp(40px, 5.6vw, 88px); line-height: 1.04; letter-spacing: -0.022em; }
h3 { font-size: clamp(22px, 2.8vw, 36px); line-height: 1.18; letter-spacing: -0.012em; }
.eyebrow { font-family: 'Inter', sans-serif; font-size: 12px; font-weight: 600; letter-spacing: 0.24em; text-transform: uppercase; color: var(--rust); display: inline-block; margin-bottom: 22px; }
.eyebrow.muted { color: var(--muted-light); }
.lead { font-size: clamp(17px, 1.7vw, 22px); color: var(--muted); line-height: 1.55; max-width: 620px; }
.micro { font-family: 'Inter', sans-serif; font-size: 11px; font-weight: 600; letter-spacing: 0.2em; text-transform: uppercase; color: var(--muted); }
.wrap { max-width: 1240px; margin: 0 auto; padding: 0 5vw; }
.wrap-narrow { max-width: 980px; margin: 0 auto; padding: 0 5vw; }
.wrap-wide { max-width: 1480px; margin: 0 auto; padding: 0 5vw; }

/* FADE-IN */
.reveal { opacity: 0; transform: translateY(28px); transition: opacity 0.9s ease-out, transform 0.9s ease-out; }
.reveal.visible { opacity: 1; transform: translateY(0); }
@media (prefers-reduced-motion: reduce) { .reveal { opacity: 1; transform: none; transition: none; } }

/* NAV */
nav.top { position: absolute; top: 0; left: 0; right: 0; z-index: 10; padding: 32px 5vw; display: flex; justify-content: space-between; align-items: center; color: var(--ink); border-bottom: 1px solid var(--hairline); }
nav.top .wordmark { font-family: 'Instrument Serif', serif; font-size: 26px; letter-spacing: 0.1em; }
nav.top .nav-meta { font-size: 11px; letter-spacing: 0.18em; text-transform: uppercase; opacity: 0.85; }

/* HERO (clean ivory) */
.hero { position: relative; min-height: 92vh; display: flex; align-items: center; padding: 140px 5vw 90px; background: var(--ivory); color: var(--ink); }
.hero-content { max-width: 1080px; }
.hero h1 { color: var(--ink); margin-bottom: 28px; max-width: 1000px; }
.hero h1 em { font-style: italic; color: var(--rust); }
.hero .lead { color: var(--muted); max-width: 580px; }
.hero .lead strong { color: var(--ink); font-weight: 500; }
.scroll-cue { position: absolute; bottom: 32px; left: 50%; transform: translateX(-50%); font-size: 10px; letter-spacing: 0.32em; text-transform: uppercase; color: var(--muted); animation: pulseDown 2.4s ease-in-out infinite; }
@keyframes pulseDown { 0%, 100% { transform: translate(-50%, 0); opacity: 0.55; } 50% { transform: translate(-50%, 8px); opacity: 1; } }

/* STAT BAND */
.stats { background: var(--ink); color: var(--ivory); padding: 70px 0; }
.stats-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; }
.stat-cell { padding: 0 32px; border-right: 1px solid rgba(244,240,232,0.12); text-align: center; }
.stat-cell:last-child { border-right: 0; }
.stat-num { font-family: 'Instrument Serif', serif; font-size: clamp(48px, 6.5vw, 88px); line-height: 0.95; color: var(--ivory); margin-bottom: 14px; letter-spacing: -0.02em; }
.stat-num em { font-style: italic; color: var(--rust-soft); }
.stat-label { font-size: 11px; font-weight: 600; letter-spacing: 0.22em; text-transform: uppercase; color: rgba(244,240,232,0.6); }
@media (max-width: 760px) { .stats-grid { grid-template-columns: 1fr 1fr; gap: 32px 0; } .stat-cell:nth-child(2) { border-right: 0; } .stat-cell:nth-child(1), .stat-cell:nth-child(2) { border-bottom: 1px solid rgba(244,240,232,0.12); padding-bottom: 32px; } .stat-cell:nth-child(3), .stat-cell:nth-child(4) { padding-top: 0; } }

/* COMPARISON */
.compare { padding: 130px 0 110px; background: var(--ivory); position: relative; }
.compare .header { margin-bottom: 70px; max-width: 800px; }
.compare h2 em { font-style: italic; color: var(--rust); }
.compare-input { margin-bottom: 70px; }
.compare-input .stage-label { display: flex; align-items: baseline; gap: 16px; margin-bottom: 32px; }
.compare-input .stage-num { font-family: 'Instrument Serif', serif; font-size: 64px; color: var(--rust); line-height: 1; letter-spacing: -0.03em; }
.compare-input .stage-text { font-family: 'Inter', sans-serif; font-size: 13px; font-weight: 600; letter-spacing: 0.24em; text-transform: uppercase; color: var(--ink); }
.compare-input .stage-sub { font-family: 'Instrument Serif', serif; font-style: italic; font-size: 22px; color: var(--muted); margin-left: auto; }
.photo-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; }
.photo-tile { position: relative; aspect-ratio: 9/16; overflow: hidden; border-radius: 6px; background: #000; transition: transform 0.4s ease; }
.photo-tile:hover { transform: translateY(-4px); }
.photo-tile img { width: 100%; height: 100%; object-fit: cover; }
.photo-tile .index { position: absolute; top: 14px; left: 16px; font-family: 'Instrument Serif', serif; font-size: 22px; color: var(--ivory); text-shadow: 0 2px 8px rgba(0,0,0,0.6); z-index: 2; }
@media (max-width: 760px) { .photo-grid { grid-template-columns: 1fr 1fr; } }
.compare-arrow { text-align: center; padding: 70px 0 40px; position: relative; }
.compare-arrow .line { height: 60px; width: 1px; background: linear-gradient(180deg, transparent, var(--rust), transparent); margin: 0 auto 28px; }
.compare-arrow .label { font-family: 'Instrument Serif', serif; font-style: italic; font-size: clamp(28px, 3.4vw, 42px); color: var(--ink); margin-bottom: 8px; }
.compare-arrow .label em { color: var(--rust); }
.compare-arrow .sub { font-size: 12px; font-weight: 600; letter-spacing: 0.24em; text-transform: uppercase; color: var(--muted); }
.compare-output { text-align: center; }
.compare-output .stage-label { display: inline-flex; align-items: baseline; gap: 16px; margin-bottom: 36px; }
.compare-output .stage-num { font-family: 'Instrument Serif', serif; font-size: 64px; color: var(--rust); line-height: 1; letter-spacing: -0.03em; }
.compare-output .stage-text { font-family: 'Inter', sans-serif; font-size: 13px; font-weight: 600; letter-spacing: 0.24em; text-transform: uppercase; color: var(--ink); }
.hero-reel-frame { max-width: 380px; margin: 0 auto; border-radius: 24px; overflow: hidden; box-shadow: 0 30px 80px rgba(14,12,10,0.18), 0 8px 24px rgba(14,12,10,0.10), 0 0 0 1px rgba(14,12,10,0.06); background: #000; }
.hero-reel-frame video { width: 100%; aspect-ratio: 9/16; display: block; object-fit: cover; }
.compare-output .caption { margin-top: 36px; max-width: 580px; margin-left: auto; margin-right: auto; font-family: 'Instrument Serif', serif; font-size: clamp(20px, 2.2vw, 26px); line-height: 1.4; color: var(--ink-soft); font-style: italic; }

/* DELIVERABLE */
section.deliverable { padding: 130px 0; border-top: 1px solid var(--hairline); }
section.deliverable .section-header { display: flex; justify-content: space-between; align-items: flex-end; margin-bottom: 64px; gap: 48px; flex-wrap: wrap; }
section.deliverable .section-header > div:first-child { flex: 2 1 480px; }
section.deliverable .section-header > div:last-child { flex: 1 1 360px; max-width: 460px; }
section.deliverable h2 em { font-style: italic; color: var(--rust); }

/* REELS */
.reels-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 48px; align-items: start; }
.reel-card { text-align: center; }
.reel-frame { border-radius: 24px; overflow: hidden; box-shadow: 0 24px 60px rgba(14,12,10,0.14), 0 8px 20px rgba(14,12,10,0.08), 0 0 0 1px rgba(14,12,10,0.06); background: #000; margin: 0 auto 24px; max-width: 420px; }
.reel-frame video { width: 100%; aspect-ratio: 9/16; display: block; object-fit: cover; }
.reel-meta { display: inline-flex; flex-direction: column; gap: 8px; }
.reel-meta .reel-title { font-family: 'Instrument Serif', serif; font-size: 28px; color: var(--ink); }
.reel-meta .reel-spec { font-size: 11px; font-weight: 600; letter-spacing: 0.22em; text-transform: uppercase; color: var(--muted); }
.reel-meta .reel-pill { display: inline-block; padding: 5px 12px; background: var(--ink); color: var(--ivory); font-size: 10px; letter-spacing: 0.22em; text-transform: uppercase; font-weight: 600; border-radius: 99px; margin-top: 4px; }
.reel-meta .reel-pill.rust { background: var(--rust); }
@media (max-width: 760px) { .reels-grid { grid-template-columns: 1fr; gap: 56px; } }

/* MINI STATS */
.mini-stats { padding: 64px 0; border-top: 1px solid var(--hairline); border-bottom: 1px solid var(--hairline); background: var(--ivory-soft); }
.mini-stats-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 48px; text-align: center; }
.mini-stat-num { font-family: 'Instrument Serif', serif; font-size: 40px; line-height: 1; color: var(--ink); margin-bottom: 8px; }
.mini-stat-label { font-size: 10px; font-weight: 600; letter-spacing: 0.22em; text-transform: uppercase; color: var(--muted); }
@media (max-width: 760px) { .mini-stats-grid { grid-template-columns: 1fr 1fr; gap: 40px; } }

/* MLS CARD */
.mls-card { background: var(--ivory-soft); border: 1px solid var(--hairline); padding: 64px 72px; max-width: 820px; position: relative; }
.mls-card::before { content: ''; position: absolute; top: -1px; left: -1px; width: 6px; height: 60px; background: var(--rust); }
.mls-headline { font-family: 'Instrument Serif', serif; font-size: clamp(28px, 3.4vw, 40px); line-height: 1.18; margin-bottom: 32px; color: var(--ink); padding-bottom: 24px; border-bottom: 1px solid var(--hairline); }
.mls-card p { font-size: 17px; line-height: 1.7; color: var(--ink-soft); margin-bottom: 18px; }
.mls-card p:last-of-type { margin-bottom: 0; }
.mls-card p strong { color: var(--ink); font-weight: 600; }
.mls-card .signoff { margin-top: 36px; padding-top: 28px; border-top: 1px solid var(--hairline); font-size: 14px; color: var(--muted); line-height: 1.7; }
@media (max-width: 600px) { .mls-card { padding: 40px 28px; } }

/* CAPTIONS */
.captions-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.caption-card { background: var(--ivory-soft); border: 1px solid var(--hairline); padding: 36px 32px; transition: transform 0.4s ease, box-shadow 0.4s ease; }
.caption-card:hover { transform: translateY(-4px); box-shadow: 0 12px 36px rgba(14,12,10,0.06); }
.caption-card .label { font-size: 10px; font-weight: 600; letter-spacing: 0.24em; text-transform: uppercase; color: var(--rust); margin-bottom: 12px; }
.caption-card .platform { font-family: 'Instrument Serif', serif; font-size: 28px; margin-bottom: 22px; padding-bottom: 18px; border-bottom: 1px solid var(--hairline); color: var(--ink); }
.caption-card pre { font-family: 'Inter', sans-serif; font-size: 14px; line-height: 1.7; color: var(--ink-soft); white-space: pre-wrap; word-break: break-word; }
@media (max-width: 900px) { .captions-grid { grid-template-columns: 1fr; } }

/* EMAIL */
.email-wrap { max-width: 660px; }
.email-mockup { background: #fff; border: 1px solid var(--hairline); border-radius: 12px; box-shadow: 0 18px 48px rgba(14,12,10,0.08), 0 4px 12px rgba(14,12,10,0.04); overflow: hidden; }
.email-bar { background: #f5f0e6; padding: 14px 24px; display: flex; gap: 6px; border-bottom: 1px solid var(--hairline); }
.email-bar .dot { width: 11px; height: 11px; border-radius: 50%; background: #ddd; }
.email-bar .dot.r { background: #ED5F5F; }
.email-bar .dot.y { background: #F5BC52; }
.email-bar .dot.g { background: #6BCB6F; }
.email-header { padding: 24px 28px; border-bottom: 1px solid var(--hairline); display: flex; align-items: center; gap: 16px; }
.email-avatar { width: 44px; height: 44px; border-radius: 50%; background: var(--rust); color: var(--ivory); display: flex; align-items: center; justify-content: center; font-family: 'Instrument Serif', serif; font-size: 20px; flex-shrink: 0; }
.email-meta { flex: 1; }
.email-meta .from { font-size: 14px; font-weight: 600; color: var(--ink); }
.email-meta .subject { font-size: 14px; color: var(--muted); margin-top: 2px; }
.email-meta .time { font-size: 12px; color: var(--muted); }
.email-body { padding: 32px 36px 36px; }
.email-body p { font-size: 15px; line-height: 1.7; margin-bottom: 14px; color: var(--ink-soft); }
.email-body .listing-block { margin: 22px 0; padding: 20px 24px; background: var(--ivory-soft); border-left: 3px solid var(--rust); border-radius: 0 6px 6px 0; }
.email-body .listing-block .addr { font-family: 'Instrument Serif', serif; font-size: 24px; margin-bottom: 6px; color: var(--ink); }
.email-body .listing-block .specs { font-size: 14px; color: var(--muted); }
.email-body ul { margin: 18px 0 18px 22px; }
.email-body ul li { font-size: 15px; line-height: 1.7; padding: 2px 0; color: var(--ink-soft); }
.email-body .reel-link { display: inline-block; margin: 8px 0 18px; padding: 13px 24px; background: var(--rust); color: var(--ivory); text-decoration: none; font-size: 14px; font-weight: 600; letter-spacing: 0.04em; border-radius: 6px; }
.email-body .signature { margin-top: 28px; padding-top: 22px; border-top: 1px solid var(--hairline); font-size: 14px; line-height: 1.7; color: var(--ink-soft); }
.email-body .signature .name { font-weight: 600; color: var(--ink); }
@media (max-width: 600px) { .email-body { padding: 24px 22px 28px; } }

/* SOCIAL GRAPHICS */
.graphics-section { background: var(--ivory-soft); border-top: 1px solid var(--hairline); border-bottom: 1px solid var(--hairline); }
.graphics-toggle { display: inline-flex; border: 1px solid var(--hairline); border-radius: 99px; background: var(--ivory); padding: 4px; margin-bottom: 40px; }
.graphics-toggle button { padding: 9px 18px; border: 0; background: transparent; font-family: 'Inter', sans-serif; font-size: 12px; font-weight: 600; letter-spacing: 0.16em; text-transform: uppercase; color: var(--muted); cursor: pointer; border-radius: 99px; transition: all 0.25s ease; }
.graphics-toggle button.active { background: var(--ink); color: var(--ivory); }
.graphics-grid { display: none; grid-template-columns: repeat(4, 1fr); gap: 18px; }
.graphics-grid.active { display: grid; }
.graphics-grid img { width: 100%; display: block; border-radius: 4px; box-shadow: 0 8px 24px rgba(14,12,10,0.08); }
@media (max-width: 900px) { .graphics-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 540px) { .graphics-grid { grid-template-columns: 1fr 1fr; gap: 12px; } }

/* CTA */
.cta { padding: 140px 5vw 130px; text-align: center; background: linear-gradient(135deg, var(--ink) 0%, var(--ink-2) 60%, #251813 100%); color: var(--ivory); position: relative; overflow: hidden; }
.cta::before { content: ''; position: absolute; top: -200px; left: 50%; transform: translateX(-50%); width: 800px; height: 400px; background: radial-gradient(ellipse at center, rgba(198,90,46,0.18) 0%, transparent 60%); pointer-events: none; }
.cta .eyebrow { color: var(--rust-soft); position: relative; }
.cta h2 { color: var(--ivory); max-width: 800px; margin: 0 auto 24px; position: relative; }
.cta h2 em { font-style: italic; color: var(--rust-soft); }
.cta .lead { color: rgba(244,240,232,0.7); margin: 0 auto 44px; max-width: 580px; position: relative; }
.cta-btn { display: inline-block; padding: 20px 44px; background: var(--rust); color: var(--ivory); text-decoration: none; font-size: 14px; font-weight: 600; letter-spacing: 0.12em; text-transform: uppercase; border-radius: 8px; transition: transform 0.25s ease, background 0.25s ease, box-shadow 0.25s ease; box-shadow: 0 12px 32px rgba(198,90,46,0.32); position: relative; }
.cta-btn:hover { transform: translateY(-3px); background: var(--rust-soft); box-shadow: 0 18px 44px rgba(198,90,46,0.42); }
.cta-meta { margin-top: 28px; font-size: 12px; letter-spacing: 0.16em; text-transform: uppercase; color: rgba(244,240,232,0.5); position: relative; }

/* FOOTER */
footer { background: var(--ink); color: var(--ivory); padding: 56px 5vw 64px; }
footer .footer-row { max-width: 1240px; margin: 0 auto; display: flex; justify-content: space-between; align-items: center; gap: 32px; flex-wrap: wrap; }
footer .wordmark { font-size: 26px; letter-spacing: 0.1em; }
footer .tagline { font-family: 'Instrument Serif', serif; font-style: italic; font-size: 18px; color: rgba(244,240,232,0.6); }
footer .contact-row { font-size: 13px; color: rgba(244,240,232,0.6); }
footer .contact-row a { color: var(--ivory); border-bottom: 1px dotted rgba(244,240,232,0.4); padding-bottom: 1px; }
footer .contact-row a:hover { border-bottom-color: var(--rust-soft); color: var(--rust-soft); }